Turn Influence into Impact

Social storytelling engineered to move markets and minds—matching your brand with the voices audiences already trust.
Unlock Your Media Gameplan
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Influencer marketing is today’s word-of-mouth at global scale. We translate that power into measurable business outcomes—pairing data-driven creator selection with cinematic storytelling and iron-clad compliance.

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From nano reviews that spark grassroots buzz to celebrity takeovers that break the internet, Lobeline delivers campaigns that feel authentic in-feed and unstoppable in the boardroom.
Let’s Talk Influence

From Creator Match to Conversion

We turn authentic voices into measurable business growth—pairing precise talent selection with paid amplification that scales credibility.

Talent Mapping


Data-driven vetting of reach, resonance, and brand fit across nano to macro tiers

Creative Collab


Clear briefs and hands-on guidance that keep content on-brand and in-voice—never forced

Paid Lift & Whitelisting


Spark codes, dark posts, and platform ads that push creator content past algorithm ceilings.

Performance Lab


Live dashboards and post-flight reports that translate likes into ROI and next-step optimisations.

Influencer Events



Influencer Research & Identification

The right partnership starts with the right person. We interrogate audience demographics, niche expertise and engagement health to pinpoint creators who align with your brand DNA—not just your hashtag. Tiering across nano, micro, mid and macro talent lets us stretch budget without diluting impact, while rigorous reputation vetting safeguards every collaboration.
Find My Perfect Creators

Relationship Building & Management

Great campaigns run on real rapport. We craft personalised outreach that earns a “yes,” negotiate fair terms that respect both brand and creator, and keep lines open from first brainstorm to final post. By nurturing long-term partnerships, we convert one-off drops into sustained brand advocacy that compounds with every story, reel and TikTok.
Pitch & Partner

Campaign Strategy Development

Results begin with objectives. Whether the brief is awareness, product launch or conversion, we set clear KPIs, deliver creator-friendly briefs that inspire scroll-stopping content, and lock timelines that leave zero room for lag. Every asset ladders back to a narrative arc designed to move your audience from discovery to desire.
Shape My Campaign

Campaign Execution, Monitoring & Reporting

We approve every frame before it hits the feed, track performance in real time, and capture every impression, engagement and earned-media dollar. Post-campaign, you receive a forensic report—full content archive, insights and optimisation blueprints—so every future activation starts smarter than the last.
Optimize My ROI

Compliance & Brand Protection

Influence without oversight creates risk. We draft bullet-proof contracts, enforce FTC disclosure, and manage all licensing and IP so your legal team sleeps easy. Our monitoring tools flag non-compliant posts instantly—because reputation is won in the margins.
Protect My Brand
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Creators waiting.

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Aloha! 🌺 What a great night celebrating @auana.cirquedusoleil’s 1st anniversary at the Outrigger Waikiki Beachcomber. We had the chance to meet some of the incredible talent who brought this show to life, honoring their traditions in such a visually stunning way. See it next time you’re on island!
From sneaking into a Leon Russell concert at Folsom Stadium on campus in Boulder, Colorado to helping bring Fleetwood Mac, the Rolling Stones, and the Eagles to the campus, to launching one of L.A.’s leading entertainment PR firms… Our founder Phil Lobel has always believed in the power of live music to change lives. As Phil says, “There’s nothing that’s been more instrumental to my career than the music of Colorado.” That belief now lives on through his Encore Legacy Gift to the Colorado Music Hall of Fame (@colomusichof), which helped inspire the new Encore Legacy Partners program - encouraging Colorado music lovers to give back for generations to come. We’re honored to see his story come full circle and proud to continue the Lobeline legacy he started at CU Boulder and carried all the way to Hollywood.
A fun moment on @jenniferhudsonshow when every audience member received a three-night stay at OUTRIGGER Waikīkī Beachcomber Resort plus two tickets to Cirque du Soleil’s ‘Auana! 🎉🌺✈️
@kevingoetz360 is pulling back the curtain on what really makes a movie work -creatively and commercially. His new book, How to Score in Hollywood, breaks down how data, audience insight & big ideas shape hits (and profits) in today’s industry. A must-read for filmmakers, execs & anyone obsessed with the business of storytelling.
The LA Haunted Hayride is back for its final week 👻🎃 - immersive walk-throughs, live scare actors, and the classic hayride experience. Also, don't miss out on Elvira’s Trick or Treat Mayhem - new for 2025! 
Running nightly through Nov 2. See you there! @lahauntedhayride
Huge thanks to @cbsla for shining a spotlight on this year’s #QMDarkHarbor! General Manager Star Romano and Creative Event Foods Founder Roger Sharp walked Amanda Starrantino and Rachel Kim through all the spine-chilling fun (and delicious bites!) happening aboard the Queen Mary. 🚢 👻@qmdarkharbor