“With our sports entertainment and documentary background, it was a story that just really resonated with us right away,” Jason Sciavicco, executive producer of Blue Eyes Entertainment, said. “And so we reached out to the school and talked to Coach Weisberg and Kyndall, the AD and also the president of Birmingham-Southern later that afternoon, and within 24 hours, we had a deal in place where we had their unscripted and film rights, and we were filming on campus within 24 hours…”